Sunny Kumar

 Amplitude is one of the most popular behavioural analytics tools for SaaS businesses. It provides useful insights that help you improve the overall product experience and increase your conversion and customer retention rate.  Using this you can track any event and connect that to a user. It allows you to filter by any data point and move your data around to turn it into multiple types of charts: funnels, event hits, revenue, etc. Amplitude serves over 30,000 teams at companies like Microsoft, Twitter, Adidas, CapitalOne, NBC, Hubspot, and Procter & Gamble. Amplitude makes it easier for product teams to understand their marketing and business intelligence.

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