Mintent is an effective content marketing automation platform that allows marketers to manage multiple editorial calendars and content marketing workflows and align messages with customer buying cycles to achieve better returns on their content investment. The solution is designed for B2B and B2C organizations who wish to create engaging content for their target audiences. It allows users to create and schedule blog posts, web pages, and landing pages, as well as social posts for LinkedIn, Twitter, Instagram, and Facebook. Additionally, content created in it can be used in other marketing automation systems, such as Hootsuite and WordPress. It also allows users to store content assets, drafts, and shared files, which enables the reuse of previously-created content.

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